ABOUT XPAND

The Halifax Pop Explosion Music Festival in association with Factor, Canada, and CIMA, present the XPAND Music Conference
featuring the inaugural Canadian Label Summit and industry 1on1 Sessions.

For the 11th year in a row, Halifax Pop Explosion presents a FREE conference designed to educate, inspire, and entertain! Xpand Music Conference is for anyone with an interest in music and arts in Halifax. 

- Grow your network of industry professionals
- Increase your knowledge base and skill set
- Develop new working relationships
- Spread good ideas and best practices
- Bolster and broaden the Halifax music scene

HOW TO ATTEND

Truly, anyone can attend Xpand. No need to sign up ahead of time. The Halifax Pop Explosion has partnered with the Halifax Central Library to ensure the conference remains accessible to the general public. As with any event, space is limited so we recommend you show up early to ensure you receive a seat.


 

FULL SCHEDULE

 

THURSDAY OCTOBER 20

VOIVOD

VOIVOD

KEYNOTE PRESENTATION
HPX ARTIST INTERVIEW w/ DENIS "SNAKE" BELANGER OF VOIVOD

Halifax Central Library, 3rd Floor, Room 301
4:45pm-6:00pm

A long-standing tradition of the Halifax Pop Explosion, the Artist Interview gives you the chance to get up close and personal with one of our HPX headliners. Rarely does the opportunity arise to get this close to your favourite artists, so don’t miss out! 
 

Interviewer: Vish Khanna


ARTPRENEURS: MAKE ART, MAKE MONEY, MAKE CHANGE
Halifax Central Library, 3rd Floor, RBC Learning Centre
10:00am – 10:45am
Speaker: Ann Denney (Youth Art Connection)

 Ann Denny of Youth Art Connection (YAC) presents on how empowering youth to develop creative entrepreneurial skills grounded in social justice practice builds the conditions for continuous positive change. Joined by Co-founder Ryan Veltmeyer and emerging Halifax creatives who lead the direction of YAC programming. Come hear personal stories about how the ARTpreneurs toolkit and "Justice, Art & Youth" initiatives are helping diverse communities to level the playing field for new generations in Nova Scotia & beyond. 

 

IF YOU BUILD IT, THEY WILL COME
Halifax Central Library, 3rd Floor, RBC Learning Centre
11:00am – 11:45am
Speaker: Joshua Gass (Launchpad)

Joshua Gass is the Managing Director of Launchpad, an arts incubator based in Bangor, Maine. Launchpad also runs the Central Gallery, a DIY space for live music performance, art exhibits, workshops, film screenings, and more. Josh will explore the DIY spirit that acts as a catalyst in the creation of art and the spaces where art happens.

 

THERE’S NO ‘I’ IN TEAM
Halifax Central Library, 3rd Floor, RBC Learning Centre
1:00pm – 1:45pm
Speaker: Pat Leyland (TKO LLP)

As you progress along your career path, you are going to need helping hands – a lot of them, in fact. Patrick Leyland, entertainment lawyer with Taylor Klein Oballa LLP and former artist, will guide you through a team building exercise to determine how and when to add a manager, label, agent, and more to your team, and to discuss how the team gets compensated.

 

POP FRICTION: BANDS, BRANDS AND TECHNOLOGY
Halifax Central Library, 3rd Floor, RBC Learning Centre
2:00pm – 2:45pm
Speaker: Jennifer Sullivan (memBrain)

Jennifer Sullivan, president of Los Angeles-based brand consultancy memBrain will explore the importance of thoughtful branding as an artist or industry company. Drawing parallels between the music industry and the business world overall, this session will include topics like virtual identity, social marketing, monetization platforms, distribution channels, and more. We will explore best practices, common pitfalls and make predictions for trends to look for in 2017 and beyond.


FRIDAY OCTOBER 21

martin atkins toursmart

martin atkins toursmart

KEYNOTE PRESENTATION
ART IS A KNIFE - LICK IT! WITH MARTIN ATKINS
Halifax Central Library, Main Floor, Paul O’Regan Hall
4:45pm – 6:00pm

Despite the inroads of granular data and geo targeting - it turns out in some areas of expression, there are simply no efficiencies to  be had. I'm in the middle of examining these ideas and the ridiculous things I have done in an attempt to create the most elusive and valuable resource of all: Delight! Check out more on Martin's book Tour Smart and other accomplishments here


IT TAKES ONE TO KNOW ONE: PERSPECTIVES ON DEVELOPING THE MUSIC INDUSTRY AS A MUSICIAN
Halifax Central Library, 3rd Floor, RBC Learning Centre
10:00am – 10:45am
Speaker: Kwende Kefentse (City of Ottawa)

Kwende Kefentse has a unique perspective on the music industry. He currently works in the Cultural Services unit for the City of Ottawa and will discuss how his role as a musician has informed in as a cultural developer overall. Kefentse will explain the Ottawa Music Industry Coalition and how the Ottawa model differs from other cities and look forward to what’s next for the Ottawa industry.

 

MUSIC ECOSYSTEMS IN UNEXPECTED PLACES: THE MUSIC DISTRICT AND FORT COLLINS, COLORADO
Halifax Public Library, 3rd Floor, RBC Learning Centre
11:00am – 11:45am
Speaker: Jesse Elliott (The Music District)

In the emerging global “music cities” conversation, we tend to look to well-known examples: Austin, London, Toronto, etc.  But what does it take to foster a music ecosystem slightly off the beaten path – in Oklahoma City, Nantes, or Halifax? Jesse Elliott, Director of the Music District, will share their stories, challenges, and opportunities, and invite others to do the same.

 

FESTIVAL AND VENUE TOWN HALL
Halifax Central Library, 3rd Floor, RBC Learning Centre
1:00pm – 2:30pm
Speakers: To Be Announced

Got a burning question you’d like to ask that venue owner who won’t book your band? Wondering how festivals program their talent? This Town Hall meeting is an open forum to ask questions of festival and venue bookers, no holds barred! 
 

 

SATURDAY OCTOBER 22

TALLI OSBORNE SHESNUBS

TALLI OSBORNE SHESNUBS

KEYNOTE PRESENTATION
TALLI OSBORNE

Halifax Central Library, Main Floor, Paul O’Regan Hall
4:45pm – 6:00pm

Talli Osborne is very excited to share her story of overcoming odds, learning to truly love herself and how she manages to have a positive outlook in life. She will share her experiences with bullying, accessibility in the music scene and coming to the realization that if you truly want something - you can achieve it! Check her Talli's bio here


YOUTH MUSIC PROGRAMMING
Halifax Central Library, Main Floor, Paul O’Regan Hall
1:00pm – 2:00pm
Speakers:  Ann Denney (Youth Art Connection), Jesse Elliott (The Music District), Joshua Gass (Launchpad) , Zoe Bartel (Radstorm)

Keeping a music industry active and alive requires a constant influx of new life to the scene – artists, fans, and professionals alike. This session will examine the current state of the all-ages scene in Halifax, the opportunities for growth, and what level of support is required to provide Halifax youth with opportunities to practice, perform, and partake in the music industry.

 

ACCESSIBILITY IN HALIFAX MUSIC
Halifax Central Library, Main Floor, Paul O’Regan Hall
2:15pm – 3:15pm
Speakers: Waye Mason, Scott Jones, Rebecca Moore

Carrying over from the previous discussion, this session will examine just how accessible music really is in the city of Halifax. Is Halifax’s music scene accessible to youth? How about wheelchair users or people with mobility issues? And what about minority groups, people of colour, and the LGTBQ+ community? To truly have an inclusive and supportive music community, we must examine accessibility from all angles so that everyone has a chance to contribute and benefit from the scene.

 

RED TAPE & LEGISLATION
Halifax Central Library, Main Floor, Paul O’Regan Hall
3:30pm – 4:30pm
Speakers: Jill Grant (Dalhousie School of Planning), Brad First (SXSW), Kwende Kefentse (City of Ottawa)

If a city is to have a robust and vibrant music scene, there must be backing from all three levels of government – municipal, provincial, and federal. Each level of government, however, has its own roll of red tape and its own set of hoops to jump through. This discussion will examine how to best work with government to cut through the red tape and create meaningful legislation that supports the music and arts community.

 

DOWNLOAD OUR APP

We've created a free app for the use of attendees and delegates of the XPAND Music Conference.

Downloadable for both Android/IOS.

Just give a quick search for "XPAND" in either app store. 
 

You'll be able to see the history of XPAND and find out more information about the Canadian Label Summit. Don't forget to look at all of our panel discussions and then create your schedule - you don't want to miss out on any! Need to stop for lunch? Check out our interactive map, featuring nearby spots for some quick grub. 

Don't forget to network with fellow attendees/delegates while you're here! You can also rate or review the discussions afterwards and give feedback.